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Monster Beverage Corp

Monster Beverage Corporation, through its subsidiaries, engages in development, marketing, sale, and distribution of energy drink beverages and concentrates in the United States and internationally. The company operates through four segments: Monster Energy Drinks, Strategic Brands, Alcohol Brands, and Other. It offers carbonated non-carbonated energy drinks, ready-to-drink iced teas, lemonades, juice cocktails, single-serve juices and fruit beverages, ready-to-drink dairy and coffee drinks, energy drinks, sports drinks and single-serve still waters, and sodas that are considered natural, sparkling juices, and flavored sparkling beverages. In addition, the company provides its products under the Monster Energy, Monster Energy Ultra, Rehab Monster, Monster Energy Nitro, Java Monster, Punch Monster, Juice Monster, Monster Tour Water, Reign Total Body Fuel, Reign Storm, Bang Energy, NOS, Full Throttle, Burn, Mother, Nalu, Ultra Energy, Play and Power Play, Relentless, BPM, BU, Samurai, Live+, Predator, and Fury brands. Further, it offers craft beers, flavored malt beverages,and hard seltzers under the Jai Alai IPA, Florida Man IPA, Dale's Pale Ale, Wild Basin Hard Seltzers, Dallas Blonde, Deep Ellum IPA, Perrin Brewing Company Black Ale, Hop Rising Double IPA, Wasatch Apricot Hefeweizen, The Beast, and Beast Tea, Blind Lemon, and Blinder Lemon brands. The company engages in the concentrates and/or beverage bases to authorized bottling, and canning operations. It sells its products to full-service beverage bottlers/distributors, retail grocery and specialty chains, wholesalers, club stores, mass merchandisers, convenience and gas chains, food service customers, value stores, e-commerce retailers, and the military. The company was formerly known as Hansen Natural Corporation and changed its name to Monster Beverage Corporation in January 2012. Monster Beverage Corporation was founded in 1985 and is headquartered in Corona, California.

Price · split & dividend adjusted
News & notes moving MNST
MNST

Coca-Cola Adapts Portfolio as Consumer Health Trends Shift

Coca-Cola is adapting its beverage portfolio as consumer preferences evolve, reducing the risk that changing tastes could materially undermine its core business. Trademark Coca-Cola volume grew 5% in the second quarter of 2026, its strongest growth in 17 years excluding the COVID recovery period, while Powerade volume increased 8% globally. Fairlife grew 18% in the quarter as the company ramped up capacity at its Webster facility, and Coca-Cola Zero Zero is being expanded globally following encouraging initial performance in Europe. PepsiCo is expanding functional, zero-sugar and permissible offerings, though North America beverage volumes remained subdued, while Monster Beverage's zero-sugar portfolio remained a significant contributor to U.S. growth with the Ultra family growing 19% in the second quarter. Coca-Cola shares have rallied 11.8% in the past three months and trade at a forward price-to-earnings ratio of 26.47X, above the industry's 20.05X.
Zacks Investment Research·2dRead more ▾
MNST

Monster Energy Drinks Segment Sales Rise 21.6% in Q2

Monster Beverage's core Monster Energy Drinks segment posted net sales of $2.36 billion in the second quarter of 2026, up 21.6% year over year from $1.94 billion. Overall company net sales advanced 20.2% to $2.54 billion, while operating income increased 17.2% to $740.4 million and earnings per share rose 19% to $0.59. The company cited resilient category demand, product innovation, and expanding global distribution, along with deeper collaboration with Coca-Cola bottling partners, as key drivers. Management highlighted the zero-sugar Ultra family and Juice Monster as important growth contributors, while noting higher aluminum, freight, fuel, and marketing costs as ongoing challenges.
Zacks Investment Research·8dRead more ▾
MNST

Monster Q2 Earnings Call Highlights Analyst Questions on Pricing, Growth, and Costs

Monster Beverage reported second-quarter revenue of $2.54 billion, beating analyst estimates of $2.44 billion and growing 20.2% year over year, but the stock fell as operating margin declined to 29.2% from 30.9% a year earlier. Adjusted EPS of $0.30 was in line with expectations, while adjusted operating income of $748.1 million beat estimates of $727.5 million. During the earnings call, analysts from Jefferies, BNP Paribas, Citi, Morgan Stanley, and Goldman Sachs pressed management on pricing strategy, international growth sustainability, innovation pipeline, underpenetrated channels, and higher operating expenses. CEO Hilton Schlosberg attributed the cost increase to elevated freight, fuel, and marketing spend, and cautioned these could persist if inflation remains unresolved. The company highlighted strong international growth, new product launches, and increased household penetration, particularly in zero sugar offerings.
StockStory·11dRead more ▾
MNST

Fast food chains push energy drinks as Citi survey shows 60% of purchases are incremental

Fast food chains are aggressively rolling out energy drinks, and new Citi research suggests the move could boost sales and margins. A survey of 2,400 US consumers found that 60% of energy beverage consumption at restaurants and coffee shops is incremental, with 49% of respondents saying a restaurant energy drink would replace one purchased elsewhere. McDonald's is launching a Red Bull Dragonberry Energizer nationwide on August 17, while Starbucks introduced its Energy Refreshers lineup in April. Regional chains like Dave's Hot Chicken and 7 Brew are also scaling their own energy drink offerings. The trend poses a risk to pure-play energy drink sellers such as Celsius Holdings and Monster, as consumers may shift away from canned purchases at convenience stores.
Yahoo Finance·14dRead more ▾
MNST5

Monster Beverage Q2 2026 sales hit US$2.54 billion on international strength

Monster Beverage Corporation reported second-quarter 2026 sales of US$2,537.47 million and net income of US$584.54 million, with earnings per share from continuing operations rising from a year earlier. The results were driven by strong international momentum and new product launches, though higher marketing and distribution costs weighed on margins. The company also announced a 2-for-1 stock split following the quarter. Analyst forecasts project revenue of about US$11.6 billion and earnings of US$2.8 billion by 2029, implying 9.5% annual revenue growth and an US$0.8 billion earnings increase from US$2.0 billion.
Simply Wall St·15dRead more ▾
MNST

Monster Beverage completes 2-for-1 stock split after 337,000% rally since 1994

Monster Beverage completed a 2-for-1 forward stock split effective August 11, its sixth split since going public. The energy drink giant has returned 337,000% since the start of 1994, driven by its partnership with Coca-Cola and dominant U.S. market share alongside Red Bull. Coca-Cola took a roughly 20% stake in Monster in 2014 and provides access to its global distribution network. Monster's forward price-to-earnings ratio stands near 37, a 16% premium to its five-year average.
The Motley Fool·15dRead more ▾
MNST

Zacks Highlights Five Soft Drink Stocks Set to Benefit from Health and Digital Trends

Zacks Investment Research identifies five soft drink stocks poised for growth amid rising demand for healthier beverages and digital transformation. The Zacks Beverages – Soft Drinks industry, ranked in the top 37% of over 250 Zacks industries, is benefiting from consumer shifts toward zero-sugar, low-calorie, and functional drinks, as well as investments in AI, e-commerce, and smart manufacturing. The Coca-Cola Company, Monster Beverage Corporation, Fomento Económico Mexicano, Primo Brands Corporation, and The Vita Coco Company are highlighted as well-positioned to capitalize on these trends, though the industry faces headwinds from rising input costs and tariff uncertainty. Vita Coco holds a Zacks Rank #1, Coca-Cola and Primo Brands hold a Zacks Rank #2, and Monster Beverage and Fomento Económico Mexicano hold a Zacks Rank #3.
Zacks·20dRead more ▾
MNST

Monster Beverage Expected to Post Solid Q2 Growth on Strong Energy Drink Demand

Monster Beverage Corporation is expected to report solid second-quarter 2026 results, with the Zacks Consensus Estimate for revenues at $2.42 billion, indicating 14.5% growth from the year-ago quarter, and earnings of 59 cents per share, implying a 13.5% rise. The company's performance is seen benefiting from resilient global demand for energy drinks, effective pricing actions, and continued international expansion. Innovation through new flavors and brands like FLRT and Storm, along with seasonal promotions, likely supported consumer demand, while pricing initiatives implemented in late 2025 helped offset inflationary pressures. International markets, including China, India, and Australia, are expected to have remained a key growth engine, though investors will monitor margin performance amid rising aluminum costs and elevated operating expenses. The Zacks model predicts an earnings beat, with Monster Beverage carrying an Earnings ESP of +2.61% and a Zacks Rank of 3.
Zacks Investment Research·23dRead more ▾
MNST4

Monster Beverage's 2-for-1 Stock Split Takes Effect August 11 After a 58% Run

Monster Beverage is executing a 2-for-1 stock split on August 11, doubling its share count and halving its price while leaving its roughly $95 billion market capitalization unchanged. The split, structured as a 100% stock dividend, follows a 58% climb in the stock over the past year to $96.38, near its 52-week high of $100.34. The move itself is mechanical, but it highlights accelerating growth: first-quarter 2026 net sales jumped 26.9% to $2.35 billion, driven by a 44.9% surge in international sales to $1.06 billion, now about 45% of total sales. Operating income rose 28.1% to $730 million, and earnings per share grew 27.6% to $0.58. Investors are watching the second-quarter report due August 6, which will provide fresh numbers before the split and test whether the acceleration can support a valuation of about 47 times earnings.
The Motley Fool·24dRead more ▾
MNST

India's Food Authority Orders Halt to Use of 'Energy Drink' Label

The Food Safety and Standards Authority of India has ordered manufacturers to stop using the term 'energy drink' for high-caffeine beverages. The FSSAI and manufacturers agreed to label changes during discussions on the 24th, with a 90-day grace period granted. Affected companies include PepsiCo, Red Bull, Monster Beverage, Reliance, and Hell Energy. Retail sales of high-caffeine drinks in India are projected to reach 1.6 billion dollars by 2028, growing at an annual rate of 12.6 percent, but this measure could impact sales.
Reuters·30dRead more ▾
MNST

Sprouts Farmers Market Launches LivReal Energy Drink Nationwide

Sprouts Farmers Market has introduced LivReal, a new energy drink made with real squeezed fruit, through its Innovation Set program and is rolling it out across stores nationwide. The launch is supported by a multi-channel marketing campaign aimed at health-focused shoppers, including a 120-store roadshow by the founders and 600 in-store demos. LivReal contains green tea caffeine and no artificial ingredients, positioning it in the better-for-you energy drink segment where it competes with brands like Monster Beverage, Celsius, and PepsiCo's Rockstar. The product is part of Sprouts' strategy to differentiate its beverage assortment and reinforce its identity as a specialty shop for wellness-oriented consumers. Investors will watch whether LivReal sustains demand after the Innovation Set trial period and whether such launches support customer traffic and basket size.
Simply Wall St·35dRead more ▾
MNST

Moderate Coffee Intake Linked to Lower Cardiovascular Risk, Says American Heart Association

The American Heart Association said moderate caffeine intake appears safe for most adults and may be linked to lower cardiovascular risk. Up to 400 milligrams of caffeine per day, roughly 3 to 5 cups of coffee, is generally considered safe. Drinking caffeinated coffee without added sugar, flavoring or cream was associated with a lower risk of Type 2 diabetes, heart disease, stroke, heart failure and some irregular heart rhythms. The findings could support coffee demand at companies including Starbucks, Dutch Bros and McDonald's, as well as packaged coffee businesses such as J.M. Smucker, Nestle and Keurig Dr Pepper. Higher caffeine doses, particularly from energy shots, may raise the risk of high blood pressure and abnormal heart rhythms, which could weigh on companies such as Monster Beverage and Celsius.
GuruFocus·36dRead more ▾
Artificial Intelligence

AMC, IREN, NBIS, and MNST move on earnings, contracts, and analyst actions

AMC Entertainment, Iren, Nebius, and Monster Beverage are among the stocks to watch on Monday. AMC surged 17.6% in premarket trading after topping second-quarter revenue and adjusted EBITDA estimates, with revenue rising 14.2% to $1.6 billion and adjusted EBITDA climbing 70% to a record $321 million. Iren jumped about 10% after signing $2.8 billion in new cloud services contracts and raising its year-end AI Cloud annualized run-rate revenue target to more than $4 billion from $3.7 billion. Nebius rose 3.7% after Freedom Capital upgraded the stock to Buy from Hold and raised its price target to $200 from $150, citing first-quarter revenue of $399 million. Monster Beverage slipped 1% after Deutsche Bank downgraded the energy drink maker to Hold from Buy, saying the stock's recent outperformance left limited upside.
Seeking Alpha·37dRead more ▾
MNST

UK finalizes ban on high-caffeine energy drink sales to children

Britain announced it will ban the sale of high-caffeine energy drinks to children under 16 in England from April 2027. The restriction applies to drinks containing more than 150 milligrams of caffeine per liter and covers all retail formats including shops, vending machines, and online platforms. Retailers will be responsible for enforcement, with fines of up to 2,500 pounds for violations. The government cited evidence linking such drinks to negative effects on children’s health, including anxiety, disrupted sleep, and reduced concentration, and estimates around 100,000 children in England consume them daily. The ban is subject to parliamentary approval and will be implemented through secondary legislation under the Food Safety Act 1990.
Seeking Alpha·41dRead more ▾
MNST

StockStory highlights Meta, Uber, and Monster as quality compounders

StockStory identified Meta, Uber, and Monster Beverage as quality compounders worth watching. Meta, with a $1.68 trillion market cap, grew average revenue per user by 27.1% annually and posted a 61.8% two-year EBITDA margin, while share buybacks boosted annual earnings per share growth to 56%. Uber, valued at $146.7 billion, saw monthly active platform consumers rise 15.4% annually and earnings per share increase 60.8% annually, with free cash flow margin expanding by 15.3 percentage points. Monster Beverage, at a $95.85 billion market cap, maintained a 28.4% operating margin and a 23.8% free cash flow margin, achieving a 36.2% return on capital.
Yahoo Finance·42dRead more ▾
MNST2

Monster Beverage Announces 2-for-1 Stock Split, Shares Up 457,000% Since IPO

Monster Beverage announced a 2-for-1 forward stock split that will take effect after the close of trading on August 10. The energy-drink company has seen its shares skyrocket approximately 457,000% since its initial public offering, driven by a close partnership with Coca-Cola and consistent innovation. Coca-Cola took a 16.7% stake in Monster in 2014 and transferred its energy drink operations to the company, while Monster gained access to Coca-Cola's global distribution network. Monster has delivered 33 consecutive years of positive net sales growth, with net sales jumping 11% in 2025. The split marks the sixth forward split in Monster's history as a public company.
The Motley Fool·44dRead more ▾
MNST

3 Growth Stocks to Buy and Hold Forever

Monster Beverage, Sea Limited, and Coupang are identified as long-term growth stocks with strong market positions and growth prospects. Monster Beverage holds a 29.7% share of the U.S. energy drink market and reported 2023 revenue of $7.1 billion, up 13.1% year over year, with net income surging nearly 37% to $1.6 billion. Sea Limited operates Garena, Shopee, and SeaMoney, with Shopee leading Southeast Asian e-commerce with a gross merchandise value of $47.9 billion, and the company achieved its first annual profit since its 2017 IPO with net income of $150.7 million in 2023. Coupang is the leading e-commerce provider in South Korea with a 22.5% market share as of 2022, turned profitable in 2023 with net income of $1.4 billion on sales of $24.4 billion, and recently acquired Farfetch Holdings to enter the global luxury goods market.
The Motley Fool·49dRead more ▾
MNST

FMX or MNST: Which Is the Better Value Stock Right Now?

Fomento Economico appears to be the superior value stock compared to Monster Beverage based on Zacks Investment Research analysis. FMX holds a Zacks Rank of 1, or Strong Buy, while MNST is ranked 3, a Hold. FMX has a forward P/E ratio of 20.89, a PEG ratio of 0.70, and a P/B ratio of 2.67, whereas MNST shows a forward P/E of 42.20, a PEG of 3.21, and a P/B of 10.94. These metrics contribute to FMX's Value grade of B and MNST's Value grade of F, indicating FMX is the better value option right now.
Zacks Investment Research·54dRead more ▾
MNST

Monster Beverage's Q1 2026 Energy Drink Sales Surge 22.8% on Innovation and Global Expansion

Monster Beverage's Monster Energy Drinks segment sales grew 22.8% on a currency-adjusted basis in the first quarter of 2026, driven by product innovation and international expansion. The company highlighted U.S. launches including Ultra Punk Punch, Juice Monster Voodoo Grape, and a nationwide rollout of Lando Norris Zero Sugar, while the Ultra brand family grew 20% and Ultra White grew 34% based on Nielsen data. Internationally, Juice Monster Viking Berry was the most successful innovation launch in EMEA, with additional zero-sugar athlete editions rolling into more markets. Monster Beverage continues to leverage the Coca-Cola system to broaden distribution and improve execution across regions. Shares have gained 29% in the past six months, and the Zacks Consensus Estimate for 2026 EPS indicates year-over-year growth of 12.1%.
Zacks Investment Research·54dRead more ▾
MNST

Should Investors Buy Celsius Stock Instead of Monster Stock?

The energy drink segment is growing faster than the overall beverage market. Parkev Tatevosian, CFA, discusses whether investors should consider buying Celsius Holdings stock over Monster Beverage. The Motley Fool Stock Advisor analyst team recently identified their top 10 stocks to buy now, and Celsius Holdings was not among them. The Motley Fool has positions in and recommends both Celsius Holdings and Monster Beverage.
The Motley Fool·56dRead more ▾
MNST

Morgan Stanley Sees Red Bull Price Increase as Positive for Monster Beverage

Morgan Stanley views the confirmed high-single-digit Red Bull price increase in the U.S. on August 1 as positive for sustained category and Monster Beverage growth. The firm noted the size and summer timing of the increase suggest longer-term rationality as the category shifts toward consistent, mix-driven pricing. Earlier in June, Morgan Stanley analyst Dara Mohsenian raised the firm's price target on Monster Beverage to $103 from $100 and maintained an Overweight rating, citing a potential margin inflection in 2027 and Monster's outsized revenue growth, international share gains, pricing power, and innovation pipeline. Separately, Bernstein initiated coverage with a Market Perform rating and $95 price target, highlighting Monster's best-in-class international energy drink business and Coca-Cola's unrivaled distribution network, but citing valuation for the neutral rating with only 5% upside.
Insider Monkey·60dRead more ▾
MNST

Brown-Forman Revenue Falls 5.4% as Beverage Stocks Post Mixed Q3

Brown-Forman reported third-quarter revenue of $1.04 billion, a 5.4% decline from a year earlier, beating analyst estimates by 1.7% but missing EBITDA expectations. The 14 beverages, alcohol, and tobacco stocks tracked by StockStory collectively beat revenue consensus by 4.7%, though next-quarter guidance came in 3% below estimates. Vita Coco was the standout performer with revenue surging 37.3% to $179.8 million, exceeding forecasts by 20.5%, while Boston Beer lagged with a 4.4% revenue drop to $433.9 million and significant misses on operating income and EPS. Altria posted a 5.3% revenue gain to $4.76 billion, and Monster Beverage grew 26.9% to $2.35 billion, both topping analyst expectations.
StockStory·64dRead more ▾
MNST

Monster Beverage Shows Explosive Upside Potential on Strong Margins and Returns

Monster Beverage has demonstrated explosive upside potential, driven by elite profitability and capital efficiency. Over the past six months, the stock has beaten the S&P 500 by 11.2%, rising 19.8% to $93.03. The company posted an average operating margin of 28.4% over the last two years, a free cash flow margin averaging 23.8%, and a five-year average return on invested capital of 36.2%, placing it among the best in the consumer staples sector. The stock currently trades at 38.9 times forward earnings.
Yahoo Finance·64dRead more ▾
MNST

Monster Beverage posts record Q1 sales, expands product lineup

Monster Beverage Corporation reported record first-quarter 2026 net sales of $2.35 billion, up 26.9% year over year, driven by strong global demand and market share gains in the energy drink category. The company introduced several new products, including Monster Ultra Punk Punch, Juice Monster Voodoo Grape, Strawberry Shots in full-sugar and zero-sugar varieties, and the nationwide launch of Lando Norris Zero Sugar. It also expanded into adjacent categories with FLRT, a female-focused energy drink brand, and Storm, a wellness-oriented beverage line. Internationally, Juice Monster Viking Berry became the most successful innovation launch ever in Europe. Shares of Monster Beverage have appreciated 44.8% in the past year, outperforming the Zacks Beverages - Soft Drinks industry's rise of 13.9% and the S&P 500's rally of 28.2%.
Zacks Investment Research·68dRead more ▾
MNST

Monster Beverage Q1 Revenue Surges 27% to $2.35 Billion, Beating Estimates

Monster Beverage reported first-quarter revenues of $2.35 billion, a 26.9% increase year on year and 9.3% above analyst expectations, marking the first time quarterly net sales crossed the $2 billion threshold. The company also posted a solid beat on EBITDA estimates, with operating income up 28.1% and diluted earnings per share rising 27.6%. Among the 13 beverages, alcohol, and tobacco stocks tracked, the group overall beat revenue consensus by 4.9% but guided next-quarter revenue 3% below estimates. Vita Coco delivered the biggest analyst estimate beat with revenues of $179.8 million, up 37.3% year on year, while Boston Beer was the weakest performer, with revenues down 4.4% to $433.9 million and a significant miss on adjusted operating income and EPS. Monster shares have risen 20.4% since the report.
Yahoo Finance·69dRead more ▾